Post By: Raphael Labbé

17 July 2024

Communication

The 5 best practices for optimizing your newsroom and boosting your communication

An optimized Newsroom gives journalists easier access to your key content, increases your visibility in the media and boosts your corporate communications. By adopting best practices such asfalse

9 min

3 July 2024

Public relation

How can you optimise your Newroom for better media relations?

With the media landscape changing so rapidly, it's essential for companies to adapt their press relations strategy. An optimised newsroom can significantly improve your company's visibility and makefalse

6 min

12 June 2024

PR Agencies

What's next for multimedia PR tools

In a world where technology is evolving at a furious pace, it's vital for professionals to keep up to date with the latest innovations that could revolutionize their sector. This article reviewsfalse

2 min

6 June 2024

Communication

How a Newsroom Software can transform corporate communications in 2026?

In the digital era, companies face new challenges in managing their communications effectively. How is it possible to centralize information, coordinate teams, automate tasks and analyze results? a false

7 min

22 May 2024

Communication Public relation

Key Strategies for Maximizing Your Target Audience's Engagement

In an constantly changing world, how can you ensure that your communication strategies truly engage your target audience? This article dives into essential practices such as personalizing messagesfalse

3 min

14 May 2024

Public relation

How SEO Influences the Impact of Newsrooms on the Media in 2026

In a digital world where visibility is key, how can SEO transform newsroom performance? Let's take a closer look at this strategic lever. This article is aimed at communications directors of largefalse

3 min

27 March 2024

Communication

How to deal with a communication crisis?

As part of its partnership with the Social Media Club, Wiztrust brings together communication directors to discuss the challenges they are facing in their profession. A communication crisis is onefalse

7 min

20 March 2024

Communication

An employee does not express himself in the same way as an annual report

Until recently (in the old world of the twentieth century), talking about the company was the prerogative of communications. Employee advocacy did not exist. Of course, employees had their ownfalse

4 min

6 March 2024

Communication

What do the media have to say about the acceleration of information and fact-checking?

The arrival of "new media" and the evolution of traditional media have led to new ways of operating. The need for immediacy, transparency and responsiveness, the constant need for images... Thefalse

4 min

29 February 2024

Public relation

PR, the key to Employee Advocacy?

As the driving force behind communications strategy, corporate communications departments are taking it in turns to develop employee advocacy programs. But what if press relations had a role tofalse

2 min