public-relation

    Manage communication crisis
    21 May 2025

    5 simple steps to manage crisis with good communication

    In times of crisis, effective communication can make all the difference in managing the situation and minimizing damage to an organization's reputation. But where do you start when faced with anfalse
    7 min
     Sustainable Public Relations
    21 May 2025

    The Keys to Sustainable Public Relations

    In a constantly evolving media landscape, communications directors and public relations professionals face a crucial imperative: to develop a sustainable strategy that goes beyond fleeting trends andfalse
    4 min
    Combat Online misinformation
    20 May 2025

    Tools and strategies to combat online misinformation

    Online misinformation is a growing threat to society, undermining trust in institutions and interfering with democratic processes. As disinformation tactics become more sophisticated, there is anfalse
    9 min
    get free PR
    20 May 2025

    7 Ways to get free PR for your business or personal brand

    Getting free products and PR packages from brands is a great way for micro-influencers to elevate their content, save money, and build relationships that can lead to future paid partnerships. Byfalse
    12 min
    Pr package importance
    29 April 2025

    Why PR Packages Are Essential for Influencer Marketing Success

    PR packages are essential for influencer marketing success because they help brands build authentic connections and boost visibility in a crowded market. When brands send thoughtfully designed PRfalse
    18 min
    Press release distribution services
    29 April 2025

    Press release distribution services: Definition, benefits and how to choose

    Press release distribution services play a crucial role in helping organizations effectively share their news and announcements with target media outlets and audiences. These services act asfalse
    5 min
    Veille médiatique
    28 April 2025

    Media Monitoring: Definition and Challenges for Businesses

    Media monitoring is an essential tool for businesses aiming to understand and control their image in the media. It allows continuous surveillance of brand mentions, products, and competitors in thefalse
    5 min
    Corporate reputation
    28 April 2025

    Company Reputation: Definition, Challenges, and Management

    A company's reputation is a key strategic asset that determines the trust placed in it by its stakeholders (customers, investors, partners, the general public, etc.). It is built on multiple criteriafalse
    5 min
    Hacktivism
    9 April 2025

    Hacktivism: Digital activism and its impact

    Hacktivism, the use of hacking and cyber attacks to further political or social causes, has emerged as a powerful force nowadays. By leveraging their technical skills, hacktivists seek to exposefalse
    9 min
    press release format
    25 March 2025

    How to create the ideal press release format

    Creating the optimal press release format is essential for gaining media attention and coverage. The key elements include a compelling headline, informative subheader, clear dateline and leadfalse
    7 min

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