public-relation

21 May 2025

Communication Public relation

5 simple steps to manage crisis with good communication

In times of crisis, effective communication can make all the difference in managing the situation and minimizing damage to an organization's reputation. But where do you start when faced with anfalse

7 min

21 May 2025

Public relation

The Keys to Sustainable Public Relations

In a constantly evolving media landscape, communications directors and public relations professionals face a crucial imperative: to develop a sustainable strategy that goes beyond fleeting trends andfalse

4 min

20 May 2025

Communication Public relation

Tools and strategies to combat online misinformation

Online misinformation is a growing threat to society, undermining trust in institutions and interfering with democratic processes. As disinformation tactics become more sophisticated, there is anfalse

9 min

20 May 2025

Public relation

7 Ways to get free PR for your business or personal brand

Getting free products and PR packages from brands is a great way for micro-influencers to elevate their content, save money, and build relationships that can lead to future paid partnerships. Byfalse

12 min

29 April 2025

Public relation

Why PR Packages Are Essential for Influencer Marketing Success

PR packages are essential for influencer marketing success because they help brands build authentic connections and boost visibility in a crowded market. When brands send thoughtfully designed PRfalse

18 min

29 April 2025

Public relation

Press release distribution services: Definition, benefits and how to choose

Press release distribution services play a crucial role in helping organizations effectively share their news and announcements with target media outlets and audiences. These services act asfalse

5 min

28 April 2025

Public relation

Media Monitoring: Definition and Challenges for Businesses

Media monitoring is an essential tool for businesses aiming to understand and control their image in the media. It allows continuous surveillance of brand mentions, products, and competitors in thefalse

5 min

28 April 2025

Communication Public relation

Company Reputation: Definition, Challenges, and Management

A company's reputation is a key strategic asset that determines the trust placed in it by its stakeholders (customers, investors, partners, the general public, etc.). It is built on multiple criteriafalse

5 min

9 April 2025

Public relation

Hacktivism: Digital activism and its impact

Hacktivism, the use of hacking and cyber attacks to further political or social causes, has emerged as a powerful force nowadays. By leveraging their technical skills, hacktivists seek to exposefalse

9 min

25 March 2025

Public relation

How to create the ideal press release format

Creating the optimal press release format is essential for gaining media attention and coverage. The key elements include a compelling headline, informative subheader, clear dateline and leadfalse

7 min