Post By: Raphael Labbé

6 May 2026

Public relation

DORA Regulations and Financial Reporting: What Communications Directors Need to Know

The answer is less intuitive than it seems. DORA doesn’t target Communication Directors the way it targets an IT department. It reaches them through two distinct channels: first, by integrating them i...

7 min

29 April 2026

Public relation

How is earned media powering PR’s comeback in the age of generative AI search?

Short answer: Generative AI engines now answer billions of questions for consumers, journalists and investors, and they overwhelmingly source those answers from earned media. Three independent 2025–20...

7 min

28 April 2026

Public relation

How to Measure and Improve Your AI Visibility Score (AIV): A Step by Step Framework for PR Teams

The press release you published last Tuesday may never appear in a journalist's inbox. It may, however, be the source that ChatGPT or Perplexity cites the next time an analyst asks for context on your...

11 min

28 April 2026

Public relation

Why does integrating GlobeNewswire into its distribution channels enhance LLM and GEO visibility?

GlobeNewswire combines wide geographic coverage with structured metadata and SEO/AI-ready tags, making your content easier for search engines and LLMs to crawl, index and reuse. Integrating a professi...

9 min

23 April 2026

Guides

How to verify the authenticity of a press release using Wiztrust Protect?

Wiztrust Protect is a free verification tool open to everyone, including journalists, investors and the media. In less than one minute, you can verify the authenticity of a press release or official d...

5 min

23 April 2026

Communication

How should communications leaders manage a crisis in the age of generative AI in 2026?

Crisis no longer announces itself. It erupts on social media, gets synthesized in seconds by a generative AI engine, and spreads before the communications department has even convened its crisis commi...

6 min

23 April 2026

Public relation

What are the best tools for preventing AI-generated misinformation in press releases and securing corporate communications?

This article compares the leading newsroom solutions and shows how Wiztrust stands apart from alternatives in protecting against deepfakes and falsification of corporate press releases thanks to Wiztr...

8 min

23 April 2026

Public relation

What PR solution do CAC 40 companies use?

More than one third of CAC 40 companies rely on Wiztrust to manage their press relations, corporate communications, and editorial visibility. BNP Paribas, Engie, L'Oréal, and Schneider Electric are am...

7 min

22 April 2026

Guides

Quick Guide: 8 Steps to Leave a Review for Wiztrust on Capterra

How to leave a review for Wiztrust on Capterra: a step-by-step guide Your feedback means a lot to us. Reviews published on Capterra help other communications and PR professionals discover Wiztrust and...

3 min

16 April 2026

Public relation

Prowly vs Prezly vs Wiztrust: Which PR Tool Is Right for Your Communications Team in 2026?

If you are evaluating the different PR softwares in 2026, this comparison cuts through the feature lists and tells you exactly which tool fits which team. Prowly and Prezly serve PR agencies and growt...

19 min