Post By: Raphael Labbé

23 February 2024

Public relation

Information manipulation: PR's number one enemy?

Information and opinion manipulation, denigration campaigns, the spread of fake news, malicious hoaxes and outright falsification. In recent years, activism and "Dark PR" have come to threatenfalse

2 min

15 February 2024

Communication

An enhanced communicator: new technologies and new tools

With more data and new automation tools, new technologies are enabling communicators to get back to the heart of their business: creativity and relationships.

3 min

15 February 2024

Public relation

The importance of high added value content in Public Relations

In an often saturated media landscape, how can a company stand out from the crowd and ensure that its message bears fruit? The key to success could well lie in high added-value content. But what kindfalse

2 min

7 February 2024

Communication

Blockchain: the guarantee for corporate communication

The speed with which information is shared makes verification difficult. Blockchain technology must be harnessed to build an ecosystem of trust and with it,the credibility of corporatefalse

4 min

4 May 2023

Communication

How to choose the right channels of communication

Communication is an essential aspect of any organisation. It is through effective communication that companies can achieve their goals and objectives. However, with the multitude of communicationfalse

6 min

16 March 2023

PR Agencies

An insider list of PR agencies in Switzerland

Disclaimer: Wiztrust is a Saas platform helping communication professionals run their daily operations with or without their agencies. We have worked with over 100 clients globally who havefalse

5 min

8 March 2023

PR Agencies

An insider list of PR agencies in Greece

Disclaimer: Wiztrust is a Saas platform helping communication professionals run their daily operations with or without their agencies. We have worked with over 100 clients globally who havefalse

3 min

3 March 2023

Communication

How to successfully distribute your press release

A press release is a written document that has been designed to be released to the media. They are often used to announce a new product, an event or exciting news to an organisation’s targetfalse

5 min

22 February 2023

Communication

How to create your own communication strategy

A communications strategy is an important element of any business. In essence, it is a tool that creates a meaningful message to promote a business. This message can be for both internal and externalfalse

6 min

17 February 2023

PR Agencies

An insider list of PR agencies in Hungary

Disclaimer: Wiztrust is a Saas platform helping communication professionals run their daily operations with or without their agencies. We have worked with over 100 clients globally who havefalse

4 min